Affinity Mapping for Qualitative Data

Process

UX research process for user centered product design

Affinity Mapping for Qualitative Data

Affinity Mapping for Qualitative Data

Surveys

Surveys

Creating surveys to discover insights from a broader set of customers 

Data Analysis

Data Analysis

Analyzing data and communicating findings to stakeholders

Empathy Mapping

Empathy Mapping

What are the key personas feeling, thinking, hearing, doing?

Persona

Persona

Userflow

Userflow

Sitemaps

Sitemaps