Dashboards
Feature: Dashboards created for e Commerce platform admin
Why: To allow ecommerce managers to get a snapshot of the health of their store, To show the impact of discounts on sales, To show the success of the entire catalog vs. specific products, To show trending categories and products, To show changes in revenue and orders over time, To show trending search terms
Event Data: # of orders (date), # of customer (date), purchased vs abandoned orders %, average order value, revenue current vs. previous (date)
Summary
New vs Returning